Premier Foods has rolled-out a range of limited edition Roald Dahl-themed cake range, in conjunction with an on-pack promotion. This site uses Akismet to reduce spam. The range includes George’s Marvellous Lemon & Raspberry Whirls, Enormous Croc’s Chocolate Mud Pies, The BFG’s Strawbunkle & Cream Fancies and Mr Fox’s Fantastic Forest Fruit Slices, each retailing at £1. ††Roald Dahl Splendiferous Summer T&Cs: Promotion Period: 02/06/20 at 9am to 01/09/20 at 9am (the "Closing Time"). Mr Kipling is bringing you a Splendiferous Summer of prizes for all the family to enjoy. Splendiferous Summer 2018 was a great success with more than 100,000 entries and around 5 … Mr Kipling has added a touch of magic to their range of cakes with new limited edition Roald Dahl packaging that is exclusive to Tesco until September. In the true spirit of Roald Dahl, you can spend your summer creating dream jars or inventing your own Gobble Funk language with the kids! Buy Mr Kipling Lemon And Raspberry Whirls 6 Pack at Tesco.ie. We supported the table on our social channels and the response was excellent, the post getting three times the industry engagement standards. Designed by award-winning branding agency Coley Porter Bell, the range is available across grocery, impulse and wholesale channels. The limited edition Mr Kipling Roald Dahl Splendiferous Summer range will be available until September in Tesco stores nationwide, with an RRP of £1. There are three licensees on display, Creative Tops for the homewares range, which Stephanie describes as “a strong lineup of 11 SKUs”. These join Mr Kipling for a couple of Roald Dahl bakery items and Penguin Random House for corresponding books to the titles on display. Twelve-week promotion involving three licensees currently underway across 86 Tesco locations, Written by Mairaed Willmot. 29 November 2017. Entry for GB: purchase a Mr Kipling Roald Dahl promotion pack, visit www.mrkiplingcompetition.co.uk (the "Website") and enter the unique code printed on the inside of the pack to see if you have won. Jay Roewe, SVP of production for HBO, Erik Barmack, founder of Wild Sheep, Marc Lorber, SVP, international co-productions & acquisitions ... Animaccord and Energizer partner on Masha and the Bear licensed torches, heading to retail across EMEA in 2020, Kids’ TV channel expands its Sesame Street content with new series of short-form, interactive episodes, UK kids’ block acquires second series of the Millimages pre-school animation after successful first run. I have the pack from a recent purchase of Cherry Bakewells, and a code from inside the pack, but that is no use if the competition cannot be entered. Entry for GB: purchase a Mr Kipling Roald Dahl promotion pack, visit www.mrkiplingcompetition.co.uk (the "Website") and enter the unique code printed on the inside of the pack to see if you have won. The Roald Dahl Story Company has partnered with Tesco on a 12-week promotion featuring consumer products from three licensees. The Splendiferous Summer campaign ran in Tesco stores nationwide, with some great Roald Dahl themed prizes up for grabs. [1] IRI Total Outlets – Total Mr Kipling Roald Dahl Limited Editions – 19 w/e 7 th September 2019 Speaking about the partnership, Tom Baird, Tesco’s Buying Manager, Home and Dining, tells LTW.Media: “We worked collaboratively with the Roald Dahl Story Company to deliver this cross-category execution across home dining, bakery and books. This summer the phizz-whizzing museum has joined forces to give you A Splendifirous Summer with the scrumptious Mr Kipling. Mr Kipling Roald Dahl cakes make a return for 2019. Mr Kipling Viennese Whirls 6 Pack at Tesco, £0.87. We were provided with free entry to the Roald Dahl Museum and Story Centre in return for this blog post. Add Mr Kipling 6 Angel Slices 30% Less Sugar Add add Mr Kipling 6 Angel Slices 30% Less Sugar to basket £1.00 Clubcard Price Offer valid for delivery from 27/10/2020 until 17/11/2020 Clubcard Price The core Mr Kipling range will undergo a packaging refresh with a simplified flash on-pack to highlight the promotion. Web design and platform development - BOXFX. CAKE brand Mr Kipling has introduced a Roald Dahl themed range for summer . Mr Kipling Roald Dahl cakes and on-pack returns to shelves. Our Ranges. © Copyright LTW.MEDIA 2021. Using the iconic Quentin Blake illustrations, I designed packaging for the existing Mr Kipling range of cakes with a Roald Dahl twist, as well as press adverts and POS and a microsite to promote the campaign activity. 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